Introducing the large-diameter ZEISS Vario-Sonnar T* 24-600mm f/2.4-4 lens - The standard of Sony's RX series innovation gains luster with an astonishing 24-600mm (35mm equivalent.) (25x) zoom range in a bright f/2.4-4 lens that can take full advantage of the 1.0-inch type large image sensor. See subjects stand out beautifully in all kinds of scenes from wide-angle landscapes to ultra-telephoto sports action.
Superior corner-to-corner image sharpness across the zoom range - Eight ED glass elements including two ED aspherical and one Super ED lenses compensate for the chromatic aberration that could otherwise be apparent in telephoto shots, and ZEISS T* Coating helps reduce flare and ghosting, achieving high contrast plus sharp image quality throughout the zoom range. An advanced aspherical (AA) lens enhances reproduction of detail and keeps the large-aperture lens as compact as possible.
Nine-blade circular aperture for beautiful bokeh - The aperture unit's nine blades are designed to create a nearly perfect circle throughout the aperture range of f/2.4 to F11 normally used. This creates beautiful bokeh, for background defocus that amplifies dimensionality and ensures that point light sources appear as circles in images.
Macro shooting as close as 3cm from the subject - The RX10 III's advanced macro shooting capability lets you take a great shot with the camera as close as 3cm at 0.42x magnification (at the wide end) or 72cm at 0.49x Optical image stabilization technology developed exclusively by Sony is valuable for hand-held still and movie shooting, especially in low light or at the ultra-telephoto end of magnification (at the telephoto end) away from the subject. Camera focus can also be set from infinity to close-up without having to switch to macro mode.
Optical SteadyShot image stabilization with 4.5-stop faster shutter effect - Optical image stabilization technology developed exclusively by Sony is valuable for hand-held still and movie shooting, especially in low light or at the ultra-telephoto end of the zoom range up to 600mm (35mm equivalent). This system is equivalent to a 4.5-stop-faster shutter speed, and prevents camera blur to ensure smooth, stable framing and shooting. (less)